Safety Report: How we grant safety

We believe that safety should never be a question. That is why every product is carefully developed, tested and reviewed according to strict European standards, ensuring it is gentle, reliable and suitable for daily use.

Our approach to safety

  • Regulatory compliance

Meeting official safety requirements

Every product is registered under EU Cosmetic Regulation (1223/2009) and supported by official documentation, including safety assessments and product information files. This ensures each formula meets strict regulatory requirements before reaching the market.

  • Carefully selected ingredients

Ingredient Selection

We carefully select every ingredient based on safety, skin compatibility and proven use in baby care. Each component is evaluated to ensure it is gentle, effective and suitable for delicate skin. We prioritize plant based ingredients and avoid unnecessary additives, keeping every formula as pure and minimal as possible.

  • Tested for safety

Formulated to minimize irritation

Each formula is carefully reviewed to reduce the presence of ingredients that are known to cause irritation or sensitivity. Where possible, these ingredients are excluded or kept at very low levels. By limiting potentially reactive components, we aim to create products that are suitable for sensitive skin and gentle enough for daily use.

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Registrations - Tests - Certifications

Microbial quality test
CPNP registered
Tested for stability
GMP certified
Safety assessed
Dermatologically tested

This means the product has been tested for general bacteria, moulds and yeast, assessing the level of microorganisms that may be present.

Our products show extremely low results, ensuring they are safe for use. The minimal levels detected are well within strict safety limits and are considered normal and safe in cosmetic products.

All testing is carried out by qualified professionals in certified laboratories.

All products are registered in the European Cosmetic Products Notification Portal (CPNP) before being placed on the market. This is a mandatory European system where detailed product information is submitted to authorities.

Registration ensures that each product meets strict EU safety requirements and can be monitored by regulatory bodies if needed, providing an additional layer of safety and control.

The products are tested to ensure they remain stable, safe and effective over time. This includes checking how the formula performs under different conditions such as temperature, light and storage.

Stability testing is important to make sure the product maintains its quality, texture and safety throughout its entire shelf life, from first use to the last.

All products are manufactured in an ISO 22716 GMP-certified facility. This ensures controlled production processes, high hygiene standards and full traceability throughout every step of manufacturing.

Every product undergoes a safety assessment documented in a Cosmetic Product Safety Report (CPSR), completed by a qualified EU safety assessor. This confirms that each formula meets strict safety requirements before being made available on the market.

The products have been dermatologically tested to evaluate how the skin reacts during use. These tests are carried out under controlled conditions and help determine whether the formula is well tolerated, especially on sensitive skin.

This is important because baby and children’s skin is more delicate and can react more quickly to certain ingredients. Dermatological testing helps ensure that the products are gentle, suitable for daily use and support the natural balance of the skin.

  • Pure care, without compromise

    Our wipes are developed with a clear focus on gentle, everyday care. By excluding alcohol and added fragrance, we help reduce the risk of irritation and support the natural balance of delicate baby skin.

    Every ingredient is carefully selected to ensure the formula remains as mild and skin-friendly as possible, making the wipes suitable for even the most sensitive moments throughout the day.

    In addition, the wipes are made without plastic, offering a softer and more natural alternative. This not only improves comfort during use, but also reflects a more conscious approach to baby care.

    The result is a product that feels clean, gentle and reliable, designed to support daily routines with confidence.

  • Gentle protection, every day

    Our lice spray is developed as a gentle and practical solution for daily use. Instead of relying on harsh chemical treatments, the formula is based on carefully selected ingredients that help support a clean and well-maintained scalp.

    This makes it suitable for frequent use, without drying out the hair or irritating the skin. The lightweight formula is easy to apply and integrates naturally into daily routines, whether before school or after washing.

    By focusing on prevention and comfort, the spray offers a reliable way to support scalp care, while remaining gentle enough for everyday use.

  • Care that lasts longer

    Our 2-in-1 shampoo is designed to gently cleanse both hair and skin, making bath time simple and effective. The formula supports the natural balance of the skin while keeping hair soft, clean and easy to manage.

    To extend this experience, we offer refill options that allow you to reuse your original packaging. This reduces unnecessary waste and makes it easier to maintain your daily routine without constantly replacing full products.

    Together, the product and refill system create a more thoughtful approach to everyday care, combining convenience with a more conscious way of using and repurchasing.

Answers to common questions

Yes, all products are developed, tested and assessed to be gentle and suitable for everyday use, even on sensitive skin.

It means the products have been tested to evaluate how the skin reacts during use, helping to ensure they are well tolerated and suitable for sensitive skin.

Small amounts of microorganisms can naturally occur in cosmetic products. Our products are carefully tested to ensure these levels remain extremely low and well within strict safety limits.

These minimal levels are considered normal and safe, and do not affect the quality, stability or safety of the product.

CPNP is a European system where all cosmetic products must be registered before being sold. It ensures that each product meets strict EU safety requirements and can be monitored by authorities.

Each product is assessed by a qualified EU safety assessor and supported by a Cosmetic Product Safety Report (CPSR), ensuring it meets all required safety standards.